What is
user marketing?

It's marketing oriented
towards creating
edgier brands.

powerful

User Marketing combines multiple tools in order to develop solutions that make a brand’s experience more human and effective.

Empatia
Seta
Circle Mkt
Brand Experience User Experience
User Brand Touchpoints
Empathy is our life motto. User Marketing our way to practice it.

User Marketing allows brands to walk a mile in their consumer’s shoes, and provide user experiences with deeper connection and meaning. We believe that empathy is at the epicentre of a successful brand experience.

User marketing
tools

Contact Research Psycology Strategy Creativity Technology Media Planning Intelligence

Contact, Psychology, and Research help us put ourselves in user’s shoes. They allow for a deeper understanding of what people are feeling, thinking and doing in the various contexts in which their lives intersect with brands.

Strategy guides the relevance and purpose of everything a brand does.

Creativity delivers solutions with real impact.

Media, Intelligence, and Social Media find points of interaction and usage.

Technology provides reactive capabilities and sets everything up to user speed.